the role of the public information officer fema

As the PIO, you must know your organizations role in an emergency and have emergency management knowledge, including: This lesson introduced you to your role as a Public Information Officer (PIO). It was four, five, and six teams from every news, particularly the TV stations sending out that many cameras with that many reporters from each station and it just was incredible, not to mention the newspapers, the radio stations, the smaller papers in the area plus national media. A Public Information Officer (PIO) for a public safety or emergency management agency might expect to spend what portion of his or her time on activities directly related to incident response or recovery? Switchboard: (301) 447-1000 (Unit 3), Recall preparation techniques that contribute to a successful media interview. The Public Information Officer gathers, verifies, coordinates, and disseminates accurate, accessible, and timely information on the incidents cause, size, and current situation; resources committed; and other matters of general interest for both internal and external audiences. Tammy Kikuchi: The Joint Information Center and the Command Staff out there would hold daily briefings for the media, and quite honestly that took much of the heat, if you will, off the Governors office. This course can provide a basic understanding of the PIO function for those new to the position. The highest-ranking State official C. His/her regular boss D. The Operations Section Chief, 13. A strategy to effectively use all the tools (traditional media and evolving media) together and determine the best mix of tools for what you want to communicate. Recognize various legal aspects associated with emergencies and public information. Prior to establishing the location for this media area, ask yourself the following questions: Another method you may need to employ to manage the situation is a media pool. Some examples include traditional media using: An important step when communicating is to continually evaluate and adjust your message by monitoring the media. While local, tribal, territorial, and State governments may have different laws regarding transparency and open government the general principles are to be: As a PIO, it is important to know the laws that apply in your area because of your role in providing information to the public. D. seek media release approval from the Communication Unit Leader., 24. The process for ensuring that a public information message was accurately conveyed is typically called: A. Public information is a vital function in disaster operations that . Conduct research to determine which tool is best to meet your agencys needs. Responds to the media while respecting restrictions on the release of sensitive information. Final Exam for: IS-29.a: Public Information Officer. In order to keep a consistent two-way flow of information with the media representatives at the scene, it is important to make it relatively easy to communicate with them face to face. Message mapping B. Dissemination C. Tracking and documentation D. Media analysis. Many different social media monitoring tools are available. Is there any restriction on the information to be released? Uses information from other members of the local unit to develop accurate, accessible, and complete information on an Tammy Kikuchi: The response was overwhelming. IS 29.A Public Information Officer Exam Questions | FEMACourses Thats what happened to Jose Martinez yesterday morning as he woke early to get his 9-year-old daughter and 12-year-old son off to school on time. (Passive). If you need to build an email list, consider including a place for people to sign up on your Web site. Public information can help people make the right decision at the right time. Look at the audience, but dont lock eyes with any one person and dont look into the camera. Well, were here to answer that question for you, and hopefully share a few tips about preparing forrealemergencies too! Sit on your coat tail to keep your jacket from riding up. Two PIOs talking to each other on the phone about a news story that involves both of their agencies. Select this link to access a printable . PIOs get their message out by communicating directly with the public, working through the traditional news media and through new media. Mayor Holden: We need to get in advance of different things that could happen, and begin to put a television show together to talk about the things that people should be aware of and what they can do. Unfortunately, these hazardous materials are creating a dangerous situation for all of us. The rise of zombies in pop culture has given credence to the idea that a zombie apocalypse could happen. Influence an audience to modify behavior C. Sell government or nonprofit products and programs D. Enhance social media, 11. C. is a failed theory and should not be used by modern public information officers. @8'_= J J0 Your media list should be current, complete, and tailored to your organization. The Student Self Service Portal allows you to print or download Independent Study (IS) Completion Certificates, Student IS Transcripts (for personal or employer use) and Official IS Transcripts (for educational institutions only). The fire started near Harvest Junction on the railroad and the fumes from the burning hazardous materials in the cars threaten a number of nearby communities, according to local authorities. What will you change in future campaigns? Identify the purpose of what you are writing and start with the main message. Tammy Kikuchi: I would say it, whatever expense it takes for your Public Information Officers to get the training, spend it. The activities a PIO chooses in non-emergency times (95%) has a significant impact on how successful he or she will be in the 5% spent in emergency response and recovery. Check with them to see if the location selected for a media area will allow them to accomplish this connection. Three PIOs on the scene of a crisis huddling prior to making a statement to the media. %PDF-1.6 % What events nationally and globally are in the news? . Angie Welling: Reporters understand change really well because our days are always changing, but just have that plan in place, know basically what you want to do, whos going to staff it, what will be available, what hours you will be available for the media. Doug Miser. The median salary for a public information officer is near 60,000 a year in most states and between 80,000 and 90,000 a year in higher cost of living states. Show emotion as appropriate, but dont use big gestures. Now that youve got a goal statement, the next step is to create messages in support of the goal that are suited to your target audience. Time will also impact the shelf-life of your campaign. 1. Communicating factual information with the public is the most important job function of a PIO. hb```f``z B@16 @>cC?v,gY&9w=K{mg,XRV3Z'le Describe the target audiences for the PIO. It will keep you focused and is the foundation for evaluating your campaigns success. Do not be afraid to put bad news first if that is the message. Your goals should be: The following is an example of a SMART goal: The Hurricane Ready campaign will present information about local hurricane hazards and the steps to take to be prepared by securing by April 5 media placement on three television stations, two newspapers, one social network, and a micro-blog, each week in May.. Another way to get information to the media or public is by directly sharing with multiple members of the media through a news conference or briefing. For more information on the Public Information Officer training program, contact FEMA-Master_PIO_Program@fema.dhs.gov. endstream endobj startxref This course can provide a basic understanding of the PIO function for those new to the position. Having such knowledge enables them to make informed choices that affect their health and well-being. All of the above, 23. The National Incident Management System (NIMS) is:A. Later in the day, Deputy Mayor Mike Tracy and I stood in the same bedroom, getting a first-hand briefing from Fire Chief Kevin Rennie and Capt. In the Incident Command System (ICS) structure, the Public Information Officer (PIO): A. Sometimes logging in for a session is recommended, to create a wiki-signature cookie for signing edits automatically. Weegy: The role of the pubic information officer is to gather facts and disseminate it to the media. Studies show that people read differently online than when they read printed materials, therefore, when you write for the Web or social media you should: A. How knowledgeable is the audience on this topic? As a PIO, your target audiences include . Dont date your materials by using the year or referring to news events that will become out-of-date quickly. (Incorrect), John enjoys boating, swimming, and fishing. (Unit 4), Given a scenario, apply the 8-Step Model to a public awareness campaign. Preparing quality written products including news releases. for the incident. .. The message should be: How will you get the message to your audience? Different types of written products include the following: View actual news releases, statements, and fact sheets on the InciWeb site [http://inciweb.nwcg.gov/]. The latest information on activities, events, and resources. A validation of your key message C. Backgrounders D. Photos, charts, and graphics, 25. ICS is used to manage an emergency incident (like a wildland fire, search and rescue, hurricane, etc.) People have a right and a need to know about the risks they face. There are all kinds of emergencies out there that we can prepare for. In all cases, the campaign will include a compelling message and a clear link to the organizations overall goals and priorities. You can find the complete list of courses in the Spanish language course list. The ultimate goal of all public safety endeavors is to save lives, protect property, and preserve the environmentand almost all reporters would agree that their needs will come after these important tasks. EMI is introducing a limited number of IS courses that have been translated to the Spanish language. Supporting information can be described as: A. The Governor declared the emergency following a similar declaration by Liberty County. Please note that the is program now requires a fema sid to be used instead of your ssn. Evolving media (Web sites, email, blogs, social networking sites, etc.). Themes weaved throughout the series include the 95/5 concept and an emphasis on whole community strategic communication planning. Holding the session indoors, if possible. An important part of the PIOs relationship with the media is knowing what they want. Describe how to develop and execute a public awareness campaign. The role of the PIO is the same regardless of the type or size of the event. These sites make it easy to establish networks of contacts. Avoid acronyms. It is important to note that traditional media sources are not being replaced by social media; instead, traditional media are using social media to connect with their audiences and expand their reach. . NIMS provides a consistent, systematic, proactive approach to guide departments and agencies at all levels of government, nongovernmental organizations, and the private sector to work seamlessly to prevent, protect against, respond to, recover from, and mitigate the effects of incidents, regardless of cause, size, location, or complexity, in order to reduce the loss of life and property and harm to the environment. . In their haste, each suffered minor injuries, including stitches for their son who cut his ankle on the glass of the first floor window. The subject is the. Over 150 PIOs working a major disaster, often from different locationsall to ensure clear and accurate information is being delivered amid the confusion of a disaster response. Another way to express your key message B. We wanted questions answered, we wanted stories to be able to do, and we had one place to go to and that was great. FEMA IS-29: Public Information Officer Awareness Answers. Identify how messages should be conveyed. Sound bite B. NIMS describes the use of the Joint Information System (JIS) to complete the critical tasks of information sharing and coordination. Using acronyms in news releases may:A. The course culminates with a practical exercise designed to plan, develop, integrate, and disseminate public information for an emergency, incident, or disaster as part of a Joint Information Center. PDF NIMS Basic Guidance for Public Information Officers - FEMA +O,))8+l"O{i9"5QKh^R7YH'gI@P+,,#+pbH,ZJt-9#)*~{"Dxu Develop and implement your campaign by setting a goal, creating a message, choosing your medium, and identifying timing. Practice talking in 5-second to 8-second sound bites. Select the correct definition Public Information A. Coordinates the release of accurate, coordinated, timely, and accessible public information to affected audiences, including the government, media, non-governmental organizations (NGOs), and the private sector B. Public Information Officers | Indian Affairs - Native Americans in the As part of conducting research, you have identified populations in the community who are vulnerable and need the information from your campaign. The Mayors Office developed an outreach campaign known as Red Stick Ready. This fundamental principle is the basis for public information in emergency management in this country. or a non-emergency event. if you do not have a sid, Test questions are scrambled to protect test integrity. Recall preparation techniques that contribute to a successful media interview. To read this blog, go to:http://emergency.cdc.gov/. Did the message reach the targeted audience? B. is to wait for direction from the incident commander. C. includes reporting to the Operations Section Chief during an incident response. Although its meaning has changed slightly over the years, it refers to a human corpse mysteriously reanimated to serve the undead. Note: Often micro-blogs will provide links to Web sites or social networking sites for more information. Providing good public information helps people make the right decisions at the right time and can instill public confidence in the organization, which is primarily important because: Where do they go and how do they get there (e.g., do they spend time on public transportation, do they visit the library, do they go to sporting events, etc.)? This lesson presents information on how to effectively communicate with the media and the whole community. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. Make it less likely that your release will be cut C. Impress people in the target audience D. Be a barrier to communication, 22. Proactivity occurs during A. They tell the public about services and programs that can affect their lives, like information about staying healthy, fire safety, and changes in community college tuition. The test questions are scrambled to protect the integrity of the exam. When an emergency happens, ICS is implemented. Take a zombie apocalypse for example. Verdi White: The two functions and people that I need to have with me when Im out here doing anything is I need to have a finance person and I need to have the Joint Information Center. Mayor Holden: We have what they call Mayor Mouse, and Mayor Mouse basically is operated to go to various schools. It uses organizational charts that can be provided to the news media C. It was created for first responders and is helpful at the beginning of an incident D. It has been proven effective during massive wildfire incidents. Mayor Holden: By having that access it really helped us to quell the various rumors that were out there and we were able to keep the situation calm. Coming back after the fire to retrieve them, their ghostly shadows left indelible evidence of the inferno that swept through their home. Learn and respect your media contacts deadlines. FEMA IS-29: Public Information Officer Awareness Course Summary D. a required responsibility of the PIO as outlined by NIMS.. A media pool: Note: Media pools can cause disagreements among the media. Allows access to one media representative from television, radio, print, and Internet to a restricted area. News releases should adhere to the Associated Press (AP) Stylebook. Youll be quite surprised at how the elected official mouse makes all the difference with the children. %%EOF This training focuses on both parts of the equation. Identify contacts and sources that are relevant to your organization. Media pools are used to restrict access to an area due to space limitations or safety issues. 1943 0 obj <>/Filter/FlateDecode/ID[<9229C3A5CD7F8A409FF242859AD01E9B>]/Index[1928 28]/Info 1927 0 R/Length 89/Prev 779652/Root 1929 0 R/Size 1956/Type/XRef/W[1 3 1]>>stream

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